"You have to love what you do to want to do it every day" With this love comes achievement!!!!!  In the picture you don't find the producer, the president, a leader. You find the cross-section of a community-our own!"   An almost 100-year-old winery and an area naturally suited for the production of rich and fine wines. These elements would be enough to describe L'ANTICA CANTINA DI SAN SEVERO (fg) one of the most dynamic and long-lived Apulian wineries in the region.    Telling us the story of Antica Cantina is Ciro Caliendo, the winery's president, whom we meet in the San Severo plant. Behind him, as has happened numerous times before for other historic businesses like this one, is a wall crowded with awards and recognitions, many of which are true historical relics.   The Antica Cantina di San Severo is actually a social winery founded in 1933 and, just as it was a vine, it has its roots in local culture and culture. It is no coincidence that San Severo saw the first Apulian DOC recognized in 1968, a tangible sign of a peasant and winemaking custom that to define millenary is reductive.   The strong point of the Antica Cantina's wine production is not only the synergic and joint work with its members who confer the quality grapes, but it is also represented by a thousand hectares cultivated according to a system of company certification and traceability that contributes to producing wines that represent the harmonious, joyful and elegant synthesis of the typicality of this land.   In the fertile Daunia, the dream of many farmers has come to life: to offer the consumer the sensations that express at the same time the pleasantness and passion that the land of San Severo offers.  It is the way to get to know our history and the culture of the land, toward which all the locals nurture a boundless passion, the same as there is in San Severo DOP.   {IMAGE_0}{IMAGE_1}   San Severo Bianco as early as 1932, was recognized as a typical local wine. Castrum San Severo Bianco is made from a blend of Bombino, Trebbiano and a touch of Malvasia. Rosso and Rosato round out the San Severo DOP offering. The Castrum Rosso is a wine with just the right structure. It releases aromas of plums and black cherry that blend with the floral of violets and cyclamen. Castrum Rosato" with its delicacy offers a fruity, intense bouquet with hints of peach to satisfy even the most sensitive palate.   With the Nobiles line we find the typical varietals. Noble and positively austere is the Nobiles IGP obtained from Nero di Troia grapes, one of the native vines of lands cultivated on the slopes near the Gargano. With its almost impenetrable color, Nobiles Nero di Troia has a full-bodied but refined structure and a taste of red fruits and spices that intrigue and intoxicate the palate.    

"A splendid and exciting adventure"     When we ask Michele Clemente, President of Olearia Clemente, to tell us the entrepreneurial story of one of Italy's largest oil companies, he answers exactly that: a splendid and exciting adventure.     It can only be otherwise for a company with a hundred years of activity that ploughs through the years and was founded in Manfredonia, in the heart of the Gargano, amidst olive trees with imposing foliage and intertwined trunks, a perfect tangle that is only Mother Nature's.     We arrive at the farm through vast expanses of olive groves where the green of the leaves and fruit dominates the existing land. The dense foliage of the olive trees is barely moved by a light breeze that smells of the vegetation and saltiness of the nearby Adriatic Sea, which reaches our sense of smell, conciliating our senses.     In this unspoilt landscape, barely touched by anthropisation, lies Olearia Clemente. The history of Olearia Clemente is that of a family that has been dedicated to the agricultural and olive-growing tradition for five generations.     It was inaugurated in 1895 by Berardino Clemente, the great-grandfather of the current owners, siblings Michele, Antonello, Carla and Ilenia, with the precise aim of offering the market an excellent product that would enhance the cultivars of this area.     This objective was pursued through the direct management of the entire production process, starting with the fruit, harvested perfectly healthy, often by hand, and processed using special technologies that allow a product unique in taste and aroma to be obtained. Olearia Clemente should be credited with the ability to give extra virgin olive oil the value it deserves, disrupting the belief that it is just a condiment but making it, instead, a cornerstone food of the Mediterranean diet.     The experience gained over the years is the key to producing pure and natural extra virgin olive oil. In Olearia Clemente's sublime olive pressing we have Apulian cultivars, such as Coratina, Ogliarola Garganica and Peranzana, monocultivars that have their own specificity with explosive organoleptic qualities that taste of herbaceousness, sweetness, fruit and nature.     From respect for the latter comes the line of organic oils including 'U Polp', extra virgin DOP Dauno del Gargano with a unique flavour and packaging that in its colours and designs winks at the veracity of Apulia.     A precise bouquet of scents and flavours is what 'Zagare' oil gives, a 100% Italian cold-pressed oil named after the flowers surrounding the Gargano citrus groves.     The Zagare line is a historic line, now launched in a modern version that symbolises the fifth generation of Olearia Clemente. In this oil, whose fruits are kissed by the sun and blessed by the air, the company's centuries-old tradition is combined with the impetus towards the future represented by the very young Eliana, Leonardo, Berardino and Rosistella, who are eager to take Olearia Clemente to as yet unexplored frontiers.    

LÓLIO Fruity succeeds in convincing all palates. On tasting, the oil offers a fragrant and complete bouquet, with a light and balanced character, characterized by a low acidity content. In the shadow of centuries-old olive trees and in the heart of the Tavoliere di Puglia, Frantoio Paparella was founded in 1891 in Barletta (bat). A place where roots and traditions are virtuously intertwined with innovation in transformation processes and the careful selection of the best fruits. The Oil Mill is currently equipped with 5 extraction and processing lines that allow it to reach a production capacity of about 200,000 tons of olives per season. Investments for the improvement of quality and quantity of extraction are constant and result in the implementation of new machinery from year to year. Great attention is paid to all stages of production, from olive harvesting to oil storage; during these processes the olive is selected and followed until it is transformed into a product of absolute excellence, under the careful supervision of the owners and numerous panel tests held by professional tasters. {IMAGE_0}{IMAGE_1} The extra virgin olive oil milled by Frantoio Paparella is cold-pressed by mechanical and highly innovative methods at a temperature never exceeding 27°C, from Italian olives grown in Puglia. The olives are processed directly at the mill within a maximum of 12 hours after harvesting thus preserving all the chemical and physical characteristics of the oil and avoiding oxidation. Now in its 130th year, Frantoio Paparella looks to the future with the confidence of those who believe that quality is the only choice for a better and more sustainable future. To date, the main production waste i.e. pomace and pomace stones are used to feed part of the production cycle. The Oil Mill adopts the circular economy approach and is committed to achieving production with 0 environmental impact in compliance with the Sustainable Development Goals of Agenda 2030. The extra virgin olive oil "LÓLIO Intenso Monocultivar Coratina" is the essence of Apulian tradition, flavors and lifestyle. Derived from the careful selection of the best olives of the typical Apulian cultivar called "Coratina". "LÓLIO Intenso - Monocultivar Coratina" presents itself to the observer with a true green color, like the olives from which it is extracted. On the palate it shows character and elegance, giving and intense and fruity notes for a strong and spicy aftertaste. The bitterish taste of extra virgin olive oil extracted from the "Coratina" cultivar is indicative of the very high concentration of polyphenols, powerful antioxidants and inflammatory agents. The extra virgin olive oil "LÓLIO Fruttato" is a magical harmony of flavors and scents of Puglia. Derived from a wise selection of Apulian cultivars such as Peranzana, Coratina, Ogliarola and Leccino, LÓLIO Fruttato has a vibrant green color enhanced by bright yellow highlights.  

It was the beginning of the 1960s when Vittorio Fiume made his first experiments with liqueurs and almond milk in a small artisan laboratory.   Animated by his passion for Puglia, at the time he was probably unaware that those artisanal attempts of his would have transformed over time into an Apulian brand known throughout the world. The history of the Fiume brand is a story that speaks of love.   Love for Puglia, for herbs, spices and infusions. Located in the industrial area of Putignano, a town famous for its ancient Carnival, the Fiume plant today produces highly appreciated drinks in the liqueur and non-alcoholic sector.   The Fiume brand liqueurs communicate the link with the territory, starting with the raw materials. As Caterina Fiume, Vittorio's daughter and brand research and development manager, explains to us, one of the first liqueurs to bear her father's signature is the "Elisir dei Trulli", whose name evokes a miraculous potion and amazes with the enveloping flavor of the alcoholic and aromatic notes.   Chocolate, rum, hazelnut and coffee are some of the scents of the Elisir dei Trulli, which offer the consumer a sensory journey that delights the palate with warm and intense flavours. The "Amaro Pugliese", famous contemporary of Elisir dei Trulli, is famous because it conveys Apulian character not only in the name but also in the choice of raw materials.   And so in the Officinal Teriaca of Amaro Pugliese we discover mint, fennel, sage, artichoke, citrus fruits and so on. All raw materials from the area, transformed to create a amaro that speaks of customs and collective memory.   While she tells us about Amaro Pugliese, Caterina takes out a small box with some of the herbs used. And so, next to the mint, a native herbaceous plant, we notice the China Succirubra which instead comes from Ecuador, the Rhubarb, typical of China and the Quassio of Jamaica. And it's incredible how a single liqueur can contain entire portions of the world while remaining tied to tradition.   {IMAGE_0}{IMAGE_1}   Tradition that is also expressed in the "Limoncello", produced according to the ancient recipe of Caterina's grandmother and which seals a little secret handed down from generation to generation. Remaining on the side of alcoholic beverages, "Amarum" is another Fiume brand creation that mixes territoriality and international influences.   In Amarum, Jamaican rum sublimates the infusion of local spices and nuts. A amaro so precious as to be recognized at the SIAL in Paris in 2008 as one of the 100 most innovative products, and awarded at the 2020 Rome Bar Show for being able to make the most of the excellence of the territory.   For those who don't like alcohol, there is a decidedly tasty alternative. It is the "Almond Milk", born as a syrup, now also in the delicious ready-to-drink version, Mandorlè, and which is produced by extraction using only and exclusively sweet Apulian almonds.   Yet another trait of attachment to its origins of a brand that, with one foot in Puglia and one in the world, takes its drinks beyond national borders.    

When one thinks of Apulia, one cannot fail to mention his majesty pasta. A symbol of family, cheerfulness and conviviality, it is among the things that best represents us in the world. When it comes to pasta we have always stood out, as the Apulian company CASA MILO teaches us.       The story begins in 1870 in Bitonto, a town that enchants with the beauty of its historic center and delights with the goodness of its extra virgin olive oil. It is a story of family and passion, of hard work and courage, but it is also a story of respect and trust. Casa Milo for four generations has been among the ambassadors of Puglia in the food sector.       A path that began first with oil and then followed by pasta and baked goods, the creation of which took over for good in 1994. In all these years, Nicola Milo, president of the company, flanked by his four children Giuseppe, Marida, Saverio and Giovanni, has constantly invested to offer consumers quality products processed in accordance with the most authentic and genuine Italian tradition.       Quality that is also expressed in the refinement of raw materials, indispensable elements to obtain an extraordinary final product. This philosophy of theirs is materialized through the pact made with Coldiretti to create an entirely Apulian product made with selected durum wheats, with full respect for the land and those who cultivate it.       A true act of love for mother earth, for its natural cycles and for those vigorous arms that care for it and work it. A "simple" parcel of Milo pasta encapsulates a world in which lush sun-kissed wheat fields, the salubrious wind and a thousand-year-old farming tradition coexist.   {IMAGE_0}{IMAGE_1}   100% Filiera Puglia dry pasta is made from stone husked wheat and natural, quality ingredients that allow it to be porous, rough and tough enough to hold every sauce. Available in many specialties made only with bronze dies, this category also includes the Caserecce line that offers all regional formats inspired by the ancient techniques of homemade pasta.       Fresh egg pasta 100% wheat of Puglia is a type of pasta that invites the consumer to touch it, before tasting it. When looking at Casa Milo's pasta, it is hard not to think of our grandmothers' homemade version. The intense yellow of tagliatelle, fettuccine, pappardelle or lasagna is accompanied by a fragrance that smells of long tables and family conviviality.   One line of Casa Milo's production is also dedicated to baked goods, where respect for craftsmanship is the preponderant element. Taralli, mini breadsticks and bruschetta with EVO oil are the perfect bread substitutes at any time of day to refresh yourself with fragrant and irresistible flavors or to create creative combinations for special aperitifs.       Tradition, innovation, sustainability and reliability. All values perfectly embodied by Nicola Milo and his four sons, who bring the tastiest and most authentic Puglia to the consumer in the form of pasta and baked goods.    

In 1940 PIROTECNICA CHIARAPPA, an Apulian company known worldwide for the scenic beauty of its fireworks displays, was founded in San Severo (fg). Eighty years in business and four generations of entrepreneurs skilled in the art of light and fireworks displays make PIROTECNICA CHIARAPPA a benchmark in the fireworks display industry.   The company produces all kinds of pyrotechnics in full compliance with the safety standards dictated by the European Union and tests products following the guidelines of accredited institutes. The incredible craft of fireworks preparation is carefully and passionately handed down from father to son and has evolved to the point where it offers the public incredible and breathtaking fireworks shows.   Pirotecnica Chiarappa has lit up the skies all over Italy, bringing Apulian mastery to Europe as well, such as the numerous participations in Germany, Croatia, France, and Austria, winning numerous contests and receiving many awards and recognitions.   Separate mention deserves the participation of Pirotecnica Chiarappa in the opening party of Matera 2019 European Capital of Culture. The consequentiality of the images that suddenly appear high in the sky and that mix designs of luminous fountains, streamers that descend slowly, stars that burst dividing into many other little stars and so on, are all games that are not random but studied at the desk by real experts who know the secrets of pyrotechnics and who know well the effects of a certain path and how to achieve it.   {IMAGE_0}{IMAGE_1} The study is not superficial but very detailed and thorough. Like a director, Nicola Chiarappa, the last of the lineage, has to foresee times, causes and effects so that a performance can be executed planned in every detail. Not only tradition but also and above all innovation.   Chiarappa Pyrotechnics offers classic "ground" shows and radio-controlled displays, with remote programming and computerized start-up. Shades of color are obtained by calibrating and mixing various types of chemicals until the desired result is achieved.   It is a job that requires meticulous care of the products handled to ensure that each shade and nuance is exactly as requested by the client. As in all craft businesses, there is a meticulous method of preparation to achieve the desired colors and results: the "recipe" jealously guarded, has been handed down from father to son for decades.   Thanks to the family's creativity, experience and desire to take the spread of the art of pyrotechnics ever higher, Pirotecnica Chiarappa has opened a store dedicated to the marketing of products for all kinds of parties.   Between fireworks, streamers and gadgets, Pirotecnica Chiarappa makes incredible shows and performances that will make you daydream. Today Nicola Chiarappa holds the reins of the company to propel it into an increasingly promising future.    

The destination of our journey is the OLEIFICIO COOPERATIVO CIMA DI BITONTO, a proud bastion of a thousand-year-old tradition in our Apulia region. We are in Bitonto (ba), a few kilometres from the Apulian capital, in the heart of Puglia's extra virgin olive oil production.     An expanse of olive trees as far as the eye can see appears before the eyes of those travelling through the Bari hinterland. Once there, we cannot help but breathe in the intense scent of vegetation, as if we were immersed in an expanse of centuries-old olive trees. After all, nature is not so far away from us here, with the lush greenery of the adjacent Lama Balice, a treasure trove of wild flora and fauna biodiversity.     Waiting for us is Pasquale Mastandrea, President of the Oleificio Cooperativo. From his very first words we sense his boundless love for this generous land and its fruits. The Cima di Bitonto Cooperative has a history of more than sixty years and with its 350 members manages to pursue the incredible commitment of obtaining the best 'olive juice' made in Puglia.     A commitment clearly manifested in the Oleificio's logo, in which the word 'Puro', referring to oil, stands out against the elements of nature. Sun, rain, earth and the fruit that is born: all very important aspects to give the consumer an oil that tastes of tradition. In its years of activity, the Cooperative has managed to safeguard the land and the farmers thanks to a synergic work established with its numerous members.   {IMAGE_0}{IMAGE_1} From them comes the promise to preserve the olive cultivars and to make the area in which they grow known. It is no coincidence that the cultivated varieties are 70% Ogliarola and 30% Coratina: both originate from the growing area and are processed within a few hours of their harvest.     The agronomic methods used by the Cooperative's members are inspired by ancient local traditions and those notions handed down over the centuries that allow the plant to grow healthy and robust. The pruning system adopted allows the best nourishment to the shoots and young branches, so as to obtain a truly exceptional juice.     Cima di Bitonto brand oils are all extra virgin. The decisive character of the Coratina is mitigated by the sweetness of the Cima di Bitonto and the result is an extra virgin oil that combines the peculiarities of both cultivars, resulting in an intense yellow oil with a balanced presence of fruit and herbaceous hints. In addition to the classic extra virgin olive oil, much appreciated for its medium fruitiness, in the Oleificio's product basket we discover the D.O.P Terra di Bari, a harmonious, slightly spicy extra virgin with herbaceous fragrances.     From organic farming comes the 'Biologico' extra virgin olive oil. In this oil, the olive, with its strong flavour, and the almond, which is more delicate, stand out very well and do not alter the taste of a dish but, on the contrary, enhance it as it deserves.    

If we had to choose a shape for Puglia, it would be the classic and curvy roundness of the tarallo. Symbol of our oldest culinary traditions, with a history that spans centuries, the tarallo is the foundation of the Puglia Sapori company.     We are in CONVERSANO (BA), an architectural jewel with one of the most beautiful historic centres in the region. Founded in the nineties, the family-run company Puglia Sapori took its first steps in the local pastry sector, and then in 2000 began producing tasty savoury snacks.     Our guide is Roberto Renna, operations manager of the company, which stands alongside other companies halfway between the city and the open countryside, as if to convey a direct link with nature and its goodness. The skill with which Puglia Sapori combines the taste of its snacks with respect for tradition has become their trademark.     The ingredients to make tarallini are few, but of high quality, perfectly representing an entrepreneurial philosophy that has always wanted to keep the homemade version of baked goods alive. A company that has adapted its production to the original recipe and that, in addition to excellent raw materials, respects the preparation from start to finish.     It is no coincidence that Puglia Sapori is one of the few companies that still boils the tarallo, just as it was done in the homes and bakeries of yesteryear. As Roberto explains, this is a fundamental step that preserves the fragrance and consistency of the product, even though it makes the process take longer.   {IMAGE_0}{IMAGE_1}   The continuous search for the perfect sensory experience, combined with the typical crunchiness of the tarallo, has lead Puglia Sapori to produce a wide range of truly delicious specialities. The Classic Line offers, just to name a few, taralli with fennel seeds, simple with extra virgin olive oil, multigrain, with chilli pepper, pizza flavour, onion flavour, and a Multipack version, so you always have a fresh bag available.     One of the central themes of Puglia Sapori products is attention to health. This is why the brand has invested in continued research and development, and has accompanied the Classic line with Gluten free and Organic options as well. There is something for everyone in the Organic line. You can choose between multigrain tarallini (tasty but also light), spelt tarallini, and specialities with Senatore Cappelli durum wheat, all prepared with extra virgin olive oil and yeast-free.     “Just as good without” is the motto of the Gluten-free line, which has its own dedicated factory and a recipe developed in collaboration with the University of Bari. The goal was to find the right mix of gluten-free flours that would leave the taste of the classic tarallo unaltered.     We are pleased to say that Puglia Sapori has succeeded, offering their consumers options with buckwheat, quinoa flour, wholegrain, or legumes.     Tasty and enjoyable, for a delicious snack that tastes like Puglia from the very first bite.